Marketing Matters & More BLOG

insights & tips for your business success

Marketing Tips

Weekly Featured Resource - Copy Doodles

Friday, 22 September 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Copy Doodles

Featured Resource this week - Copy Doodles

Handwriting and hand-drawn enhancements have been used for years in advertising and marketing because they are a proven way to grab attention and increase response and readability. There is NOTHING out there that matches the quality, expertise and level of support you get when you become a CopyDoodles member.  Their extensive library of direct-response marketing graphics features thousands of hand-drawn CopyDoodles, which can be easily downloaded to your computer and placed on any of the online or offline marketing pieces you are working on in a snap.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Spooky Marketing Fun

Thursday, 31 August 2017 Posted in Marketing Tips

Spooky Marketing Fun

The chill wind rustles through the paper-dry remnants of summer leaves. A hollow moon peaks out from scattered clouds. And below are a sea of ghosts and goblins, pirates, ninjas and would-be superheroes all vying to see how much candy they can accumulate.

Halloween has grown to become the second largest retail holiday behind only Christmas. In 2016, an estimated 171 million people in the U.S. spent nearly $8.2 billion dollars celebrating spirits and spooks.

Who Are You Marketing To?

Thursday, 27 July 2017 Posted in Marketing Tips, Business Strategy

Who Are You Marketing To?

“Everyone is not YOUR customer.”      ~  Seth Godin

That little nugget of wisdom is worth writing down and then pinning up where you'll see it. It makes things so much easier when you discover who your ideal customers and clients are, because then you only have to market to them. Your marketing will become less generic and more personal when you know who it is you're “speaking to.”

Preventing the Summer Marketing Slump

Thursday, 06 July 2017 Posted in Marketing Tips, Business Strategy

Preventing the Summer Marketing Slump

Summer marketing slump. These are words no marketer wants to hear, but during the summer months it’s an unfortunate reality many marketers face. The weather is warm, and those who aren’t on vacation are thinking about it. There are a hundred and one different activities your potential customers can be doing— hiking, biking, swimming, picnicking— pretty much anything other than concentrating on what you’re trying to sell them.

Summer may have its own challenges for marketers, but a slump doesn’t have to be inevitable. Here are some ways you can avoid it:

Celebrating July 4th in Your Business

Thursday, 29 June 2017 Posted in Marketing Tips, Business Strategy

Celebrating July 4th in Your Business

Independence Day has a lot going for it. There’s red, white and blue, Old Glory, fireworks… maybe a barbeque with family and friends or a concert under the stars. It’s also the only major holiday in the U.S. between the end of May and Labor Day at the start of September, so why not make it the centerpiece of your summer marketing? After all, your customers have shed their winter blues and everyone wants to get out and have fun. Show some patriotic spirit, put the focus on fun consumer experiences and it’s hard to go wrong.

Weekly Featured Resource - Send Out Cards

Friday, 16 June 2017 Posted in Marketing Tips

Weekly Featured Resource - Send Out Cards

Featured Resource this week -

 Whether you are a dentist, salesperson or office worker, there has never been an easier way to send a genuine thank you, reminder or follow-up card. Greeting cards can be powerful business tools to help make sure your business clients and customers know just how important they are!

Here's an added bonus: To totally integrate your SendOutCards into marketing campaigns through your Infusionsoft or other CRM, check out Fix Your Funnel too! It's the glue between your SendOutCards and Infusionsoft.

  

Check out others who we recommend - solid vendors and products that could benefit your business today.

 

How to Get Started With Facebook Live

Thursday, 08 June 2017 Posted in Marketing Tips, Business Strategy

How to Get Started With Facebook Live

It’s hard to escape social media these days, especially when you have a business to promote. No matter where you go or who you talk to, you’re reminded how important it is. That couple a little ways down from you while you’re lounging on the beach? Yep, they’re online and they’re potential customers. Are you using all the tools at your disposal to reach them?

One of those relatively new tools is Facebook Live. You’ve heard of Facebook, of course, and you already know how important it can be to your social media efforts. You probably also know that just posting isn’t enough.

Weekly Featured Resource - Missinglettr

Friday, 02 June 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Missinglettr

Featured Resource this week - Missinglettr

Missinglettr

Publishing new blog posts but not getting the attention and traffic you need?

Missinglettr creates strategic, automatic social media campaigns that drive traffic for an entire year. Leaving you to focus on writing your next blog post.

 

Check out others who we recommend - solid vendors and products that could benefit your business today.

 

[12 3 4 5  >>