Marketing Matters & More BLOG

insights & tips for your business success

Weekly Featured Resource - TurboDial

Friday, 27 October 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - TurboDial

Featured Resource this week - TurboDial

This Personal Communicator brings the Power of Infusionsoft to your Inside Sales Campaigns!

With turboDial you never leave Infusionsoft – place a phone call to any contact at any time right from MyDay, from a saved search or from contact and opportunity records!

Plan your calls in advance or make them spontaneously – turboDial is the only solution effective for both


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Who Keeps Your Website Current?

Thursday, 26 October 2017 Posted in Business Strategy

Who Keeps Your Website Current?

You know you need a strong online presence and so you’ve created great content. You also have strong visuals and even some great video to go with it. That’s only part of the equation, however. You still need to upload it to your site in a timely manner, and it needs to look good when it goes live. If there are any formatting issues or long load times, it could blunt the impact of your message, or worse, cause it to be ignored altogether. If that weren’t enough, your content needs to look good on all sorts of different cellphones, tablets and desktops. It also needs to be SEO-friendly, otherwise Google may bury it.

Now you see it, now you don’t

Tuesday, 24 October 2017 Posted in Automation News, Business Strategy

Now you see it, now you don’t

We have been in an ever-evolving battle against internet bots….it’s almost like like a sci-fi thriller….we put up an anti-bot shield and the bots defeat it, so we put up a better one.

This anti-bot shield is known as CAPTCHA. You have all seen the different things on forms, such as typing in the letters that appear, or doing some arithmetic.

Weekly Featured Resource - Time Fusion

Friday, 20 October 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Time Fusion

Featured Resource this week - Time Fusion

Automate Your Appointments

Are you using TimeTrade or Full Slate to give your clients online access for setting appointments with you? If not, you should be!

TimeFusion integrates Infusionsoft with TimeTrade and Full Slate to automate your appointment scheduling!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Who Does Your Graphic Design?

Thursday, 19 October 2017 Posted in Business Strategy

Who Does Your Graphic Design?

We’re often told that these days marketing is a visual art. You need stunning, dynamic images that will grab your audience’s attention and make your other content really pop. And to produce those images, of course, you’ll need top quality dedicated graphics professionals.

There is some truth to this idea. Quality images can definitely make your content stand out, and potential customers will quickly turn away from large, ungainly blocks of text. But do you actually need to spend a fortune on top quality graphic design? Should you attempt to do some of it yourself?

How many touches?

Tuesday, 17 October 2017 Posted in Insights

How many touches?

When you get a new lead, how many times do you touch them before you give up? By touch I mean contact, not physical touching obviously… but if you can actually meet them and shake their hand all the better, although that is frequently not an option.

Or worse, do you get a new lead and immediately hard sell them… bad, very bad.

Weekly Featured Resource - Digital Product Delivery

Friday, 13 October 2017 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Digital Product Delivery

Featured Resource this week - Digital Product Delivery

Digital Publishing for eBooks and Downloads

DPD is an easy to use digital publishing platform for selling and delivering downloadable content. Upload your products to DPD and start selling in minutes. With DPD, all sales are paid directly to you with no per-sale fees, bandwidth charges, or commissions.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

The Pros and Cons of Writing Your Own Copy

Thursday, 12 October 2017 Posted in Business Strategy

The Pros and Cons of Writing Your Own Copy

A picture may be worth a thousand words, but those words still count. With all the technological toys at our disposal, great copy is still the heart and soul of any great marketing effort. It has to immediately grab a reader’s attention and then hold onto it. In today’s market, you have about 7 seconds to hook a visitor before they decide to move back to their search engine results. Great copy can set your brand apart and make all the difference in your conversion rates.

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