Marketing Matters & More BLOG

insights & tips for your business success

Weekly Featured Resource - Grammarly

Friday, 23 August 2019 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Grammarly

Featured Resource this week - Grammarly

Grammarly is the world’s most accurate grammar checker. 

Grammarly makes you a better writer by finding and correcting up to 10× more mistakes than your word processor.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Who’s Responsible for Your Quarterly Plan Success?

Thursday, 22 August 2019 Posted in Business Strategy

Who’s Responsible for Your Quarterly Plan Success?

“The buck stops here.”

               ~ Harry S. Truman

By now you’ve probably heard about the importance of making a quarterly plan for your business, and you may well have a beautifully laid-out document ready to implement. You’ve probably asked yourself what assets your business has and examined the best ways to leverage those assets.

How Making a Pie is Like Starting a Business

Tuesday, 20 August 2019 Posted in Insights

How Making a Pie is Like Starting a Business

Nope, you’re not seeing things and we’re not crazy. Making a pie is just like starting a business and we’re going to explain how:

Determine the need for pie.

When you decide to make a pie, it’s because you’ve determined that there’s a need for a pie. Maybe it’s Thanksgiving or another special occasion, or maybe your child or spouse just REALLY wants one. The same applies when you decide to start a business: you’ve determined that there’s a need for the product or service that you’ll be offering and you commit to doing something about it.

Weekly Featured Resource - Call Monitoring with Infusionsoft

Friday, 16 August 2019 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Call Monitoring with Infusionsoft

Featured Resource this week - Call Monitoring with Infusionsoft

Call Monitoring Integrated With Infusionsoft!

Novice marketers focus on getting the lead, but experienced marketers know that the job is only done when dollars exchange hands. You can cut the cost of generating a sale by 50% or more when you monitor and track how well incoming calls are being handled.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

6 Things You Must Include In Your Q4 Plan

Thursday, 15 August 2019 Posted in Business Strategy

6 Things You Must Include In Your Q4 Plan

The calendar year may be slowly winding down, but that doesn’t mean your business is. Your year has probably seen its share of ups and downs, where certain aspects of the plans you laid out back in January have exceeded your wildest expectations, while other things… well, they didn’t quite go the way you imagined.

Now that Q4 is drawing near, you’ll want to finish the year strong. How will you do that? You need a plan. More specifically, you need a great one that includes certain key elements.

Weekly Featured Resource - Copy Doodles

Friday, 09 August 2019 Posted in Marketing Tips, Business Strategy

Weekly Featured Resource - Copy Doodles

Featured Resource this week - Copy Doodles

Handwriting and hand-drawn enhancements have been used for years in advertising and marketing because they are a proven way to grab attention and increase response and readability. There is NOTHING out there that matches the quality, expertise and level of support you get when you become a CopyDoodles member.  Their extensive library of direct-response marketing graphics features thousands of hand-drawn CopyDoodles, which can be easily downloaded to your computer and placed on any of the online or offline marketing pieces you are working on in a snap.


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

4 Resources for Quarterly Planning

Thursday, 08 August 2019 Posted in Business Strategy

4 Resources for Quarterly Planning

A good plan starts around a very basic idea. It says: “I’m going to accomplish this goal in this amount of time.” For a business, this plan might mean you want to increase sales in the next quarter. However without a comprehensive plan that details what you’re going to do to get those sales, you run the risk of never reaching your goal. A good plan should also include a timetable and milestones so you know you’re heading in the right direction.

What Kind of Entrepreneur Are You?

Tuesday, 06 August 2019 Posted in Insights

What Kind of Entrepreneur Are You?

Entrepreneurs are the backbone of every company ever created, and according to Chris Kuenne and John Danner, entrepreneurship professors at Princeton University, the personality those business starters have is the most important factor in determining their success.

Together, they studied the motivation and self-identity of 450 entrepreneurs whose companies made at least $3 million in annual revenue and had been around for at least 3 years. Through their work, they discovered that these entrepreneurs all had one of four personalities:

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