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Articles in Category: Insights

Coronavirus: Working on your business

As nonessential businesses close down across the world, more and more small business owners are left with significantly more time on their hands. However, just because your business isn’t open and running as usual, doesn’t mean you can’t use this time to set it up for success once the current health crisis has resolved.

We’ve compiled a list of things that you can do right now to stay productive and accelerate growth once life goes back to normal:

Creative Mayhem for April Fools’ Day

Creative Mayhem for April Fools’ Day

The electric hand buzzer, the camera that shoots water when you go in for that special ‘close-up’ or convincing your kids it’s really Sunday when the calendar says Thursday: these are just a few of the tools available to you on the world’s most mischievous day of the year.

ROI on steroids with Wicked Reports

ROI on steroids with Wicked Reports

Have you ever stopped running a campaign that generated a lot of leads, but no revenue? If you are like most marketers, we are constantly evaluating campaign effectiveness and if we cannot report revenue we think it is not working.

Ergonomics and What it Can Do for Your Back Pain

Ergonomics and What it Can Do for Your Back Pain

Does your back, neck or wrist hurt? You are not alone. Approximately $1 billion is spent in the United States per week on the effects of work-related musculoskeletal disorders.

But working a desk job shouldn’t—and doesn’t have to—leave you in pain. With a few easy changes, you can make your office ergonomically correct—adjusted to suit your body—and reduce or eliminate those aches and pains.

Spelling Counts in Copywriting

Spelling Counts in Copywriting

Good copy is written for a specific audience—meaning, in a way that is relatable to those you are trying to attract. Often, this means writing in a colloquial manner, or in a way that reflects how your audience speaks, rather than adhering to formal English rules. But remember: Casual is not a synonym for incorrect. While it’s important to connect with your audience, it is essential to do so in a way that does not take a hit to your credibility.

FuseDesk



FuseDesk helps you and your team WOW your customers with great service. Happy Customers stay with you longer, spend more, and spread the good word about your business.

FuseDesk was built for Your Business, Your Support Team, and Your Customers. With FuseDesk, it’s easy to get the key insights into how well your team is doing, delightful for the support team to use, and fast for customers to get care.

Check out others who we recommend - solid vendors and products that could benefit your business today.

Don’t Pass Up These Roots!

Don’t Pass Up These Roots!

If you’re trying to eat healthy, you know that you need to eat more vegetables— but what kind? They’re not all created equal, after all. For some variety in your diet, why not try root vegetables? No, we don’t mean tree roots. Root vegetables include such family staples as carrots, potatoes, yams, and beets, but it doesn’t stop there. There’s a whole cornucopia of flavors grown beneath the ground:

Coronavirus—Supporting Parents

Coronavirus—Supporting Parents
  • Learn how to work from home.
  • Homeschool the kids.
  • Keep the toddler busy.
  • Track down toilet paper, milk, soap, meat, and other basics.
  • Boost immune system.
  • Clean the house.
  • Pay the bills.

Sound familiar?

Millions of parents are adjusting to a new normal. 

Our New Favorite List App: Things

Our New Favorite List App: Things

When Things was released as one of the original iPhone apps in 2008 it quickly became a favorite among users—winning an Apple Design Award the following year. After 12 years, several updates, and another Apple Design Award in 2017, it’s our new favorite list app. Here’s why:

Wicked Reports

Wicked Reports

WRlogo

WARNING: Half Your Marketing Is Wasted.  Do You Know Which Half?  We Do.

We automatically pull data from your ad networks. We then apply over 10,000 lines of database logic to track sales revenue to specific clicks, ads, audiences, campaigns and emails (we’re the only ones who do this!).

We then translate all this data into easy to use marketing reports so you can make data-driven decisions about your business and make more money!


Check out others who we recommend - solid vendors and products that could benefit your business today.

 

Getting Fit in the Spring

Getting Fit in the Spring

Winter is coming to an end. There’s a hint of a warm breeze and wait! Is that a crocus poking through the winter grass? Spring is finally here.  

You may be tempted to go full tilt at the first hint of a nice day, particularly if you’ve been cooped up all winter, but like a car engine your body needs to warm up first. 

5 Things to Know About Writing a Nurture Email

5 Things to Know About Writing a Nurture Email

study conducted last spring showed that 40-70 percent of qualified leads are not ready to make a purchase. So, what is the best way to keep those leads engaged until they are ready to buy? An email nurture campaign!

Nurture emails are valuable tools that you can utilize to encourage leads to move down your sales funnel towards making a purchase. The goal of a nurture email is to educate leads on the value of your company and the products or services that you sell. 

Benjamin and Stephen (and me) on Creating a Culture of World-Class Customer Service

Benjamin and Stephen (and me) on Creating a Culture of World-Class Customer Service

Recently I called the billing office of my healthcare provider about a bill I should not have received. They quickly tossed me to the Billing Investigation department where the woman I spoke with was condescending and repeatedly insisted it was all my fault

The fact that the charges had been coded incorrectly (by their office) was somehow my fault because I didn’t call my insurance company prior to my routine doctor’s visit to verify coverage. Really??