Are you sentimental about Valentine's Day? Do you get a little misty-eyed when you think about spending time with a sweetheart? Or maybe it’s the romantic dinner, the cards and the flowers? You know - the whole mushy thing?
Or are you the more pragmatic type? Do you see the holiday as a money-maker for the greeting card guys, and are mostly excited to see the chocolate go on sale February 15th?
If you’re a business owner, it pays to be a little bit of both.
on Thursday, 02 February 2017.
Posted in Business Strategy, Marketing Tips
No matter what business you’re in, whether you know it or not, you’re also in the business of learning. Even if you’re an experienced pro who’s ‘been there, done that and have the t-shirt to prove it’, there are still plenty of things you might not know. And even if you did somehow know everything about your chosen industry, things change.
Why go?
on Thursday, 26 January 2017.
Posted in Business Strategy
If you’ve ever done any sort of swimming, you know the difference between diving and a belly flop. With a dive, you punch crisply through the surface of the water. With a belly flop, there is that painful, gut-wrenching slap when you (or hopefully some other braver soul) find out that water doesn’t yield nearly as much as you thought. The reason for the difference is that water has a surprisingly high surface tension, and by spreading yourself out, as in a belly flop, there’s not enough momentum at any one point to overcome that surface tension.
You can spread yourself too thinly with your business too, and find that the beginning of the year has turned into one painful belly flop.
on Thursday, 12 January 2017.
Posted in Business Strategy
Featured Resource this week -
One Click Upsell
If you sell products, services or entry to events, using Infusionsoft's order forms, and you are not leading the new buyer to an immediate up sell, YOU ARE LEAVING MONEY ON THE TABLE!!!
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 30 December 2016.
Posted in Business Strategy
Featured Resource this week -
Change the RULES of Mobile Marketing.
Before now, mobile marketing was severely limited. You could only send a single text in response to a single incoming text message. This caused people using mobile marketing to settle for less than effective marketing strategies.
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 23 December 2016.
Posted in Business Strategy
Featured Resource this week -
Sherrie at SLS Event Planning and Consulting LLC, organizes, sets up, and manages various corporate, public, and private events and meetings.
We’ve known Sherrie a long time and have confidence and respect for her amazing event planning skills, so please give her our regards when you call.
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 09 December 2016.
Posted in Business Strategy
Everyone loves a sure thing. It always feels safer to sign on with the old established war horse than to take a chance with the new kid on the block. For those who took that leap of faith years ago, we thank you. Some need a little more convincing, and that’s fine. For those who signed on with us after we’d been around the block a few times, we thank you.
Our relationship with our clients is one of the many things we have to be grateful for. This year we'd like to a 16 BIG WAYS we appreciate you!
on Wednesday, 23 November 2016.
Posted in Business Strategy