With the calendar’s annual lineup of holidays approaching, it's not unusual for a business owner to wonder: “should I send holiday cards this year?” While making the decision, it's natural to ponder the benefits of spending the time and money on such an activity.
Does it really make that much of a difference?
The short answer is yes. Businesses, both large and small, still send greeting cards to their customers for many reasons, but mainly because they've found that customers still appreciate the gesture. One of the newer trends is sending Thanksgiving cards, which means your greetings will arrive before the glut of Christmas and New Years cards sent by other businesses saturate customer’s mailboxes.
on Thursday, 27 October 2016.
Posted in Business Strategy
Have you given any thought to how your business will be celebrating Halloween this year? Will you limit it to throwing a few black paper cutouts of bats in the store window, or go all out by having a sale on everything orange? Why not try a fun-filled event, sure to have your customers clamoring to attend and, just as importantly in this digital age, posting comments and photos on social media!
Everyone loves to make something, as evidenced by the success of Paint Nite or Plant Nite, where people go to a venue, such as a restaurant, socialize with their friends and go home at the end of the night with their own newly created painting or terrarium. Your business can take advantage of these trends by holding your own Halloween craft night!
on Thursday, 20 October 2016.
Posted in Business Strategy, Marketing Tips
Building a successful business is a challenge. The key to realizing your dream of a prosperous company is focusing your energy on well-defined goals that not only help you and your team understand the direction your business is heading, but help you get there in style.
“Goals? We're going to talk about goals again? I don't have time to make goals—I just need to make money!”
on Thursday, 13 October 2016.
Posted in Business Strategy
Wouldn't it be AWESOME if 2017 were your best year EVER? Now is the time to start planning for that success!
You need to have an action plan in place so starting the new year will be easy as pie. Decide which areas you should focus on. Will you develop a new product, work on improving your sales conversion system or find some new ways to get more people in the door? Once you have a goal in mind, decide what your criteria of success will be (how many customers came in the store, how many units of the new product sold, etc.) Finally, detail what action steps you'll need to accomplish these goals and then decide who will be in charge of them.
on Thursday, 29 September 2016.
Posted in Business Strategy
Featured Resource this week - PureChat
The Best-Selling Live Chat Software for Small Business
Live chat and visitor tracking software has never been easier.
Close More Sales with simple live chat software
- Provide instant answers on your website and see visitor history.
- See who’s on your website in real-time and start a conversation.
- See chat metrics over time and track customer satisfaction.
- Record every conversation and share them with your team.
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 02 September 2016.
Posted in Business Strategy, Marketing Tips
How do you deal with stress? Do you just roll with the punches, or do you find yourself sick with worry? While there are many things that happen that we have absolutely no control over—traumatic events like disasters or violence or the death of a loved one— many of the things that cause us stress are the result of our own doing or thinking. Public speaking, for example, is probably the most prevalent fear, but it can be overcome with preparation, training, and practice. It's up to us in how we deal with our fears and other stressful situations.
on Thursday, 25 August 2016.
Posted in Business Strategy, Life & Lifestyle
Featured Resource this week - Centerpointe
Did you know that if your head isn't in the right place, you can sabotage your business and personal success? Centerpointe's premier introductory product, Holosync, gives you ALL the benefits of meditation – in a fraction of the time – and without spending years learning how...
What if you could meditate like a Zen monk, literally at the touch of a button?
- Increase your threshold for stress…deal with the ups and down of life much more easily…protect yourself from serious physical and emotional problems caused by stress...
- Create whole-brain thinking…dramatically increase mental abilities, creativity, learning ability, focus and concentration...
- End anxiety, fear, anger, depression, sadness, self-sabotage, substance abuse, and overeating...
- Be happier, more peaceful, more compassionate, more at ease...
Check out others who we recommend - solid vendors and products that could benefit your business today.
on Friday, 12 August 2016.
Posted in Business Strategy, Marketing Tips