It took countless hours to research, write, and refine your most recent post. Although you've marketed it on social media and optimized it for SEO, the clicks aren't coming. Could your headline be the problem?
The headline usually determines whether the reader will read further or abandon your content for another. Few people read the body of the text and only when triggered by a fascinating or attention-grabbing title. As a result, even if the rest of the material and design are fantastic, your efforts will be fruitless unless you have a headline that makes a great first impression and pulls your reader in.
on Tuesday, 06 June 2023.
Posted in Business Strategy, Insights
With digital marketing, the never-ending search for leads and conversions can be draining. But don’t give up just yet. Your lost leads are lying in wait for you to find them. But where?
First, let’s define lost leads. A prospect who has not yet been turned into a sale is known as a lost lead. It would be easier for us to bridge the deficiencies and begin nurturing these lost business leads if we had a better understanding of why we lost them in the first place. Some reasons are:
on Tuesday, 23 May 2023.
Posted in Business Strategy, Insights
A scalable and replicable sales process produces results every time and can deliver constant increases in sales and revenue. Once you have it, you can expand your company by hiring new team members who can be taught the secret to success.
It takes individuals with the most crucial sales talents to keep the business on top in the fiercely competitive field of sales. Its fundamental strategy depends on the abilities of the salespeople to work with clients to achieve a goal. This makes hitting the critical sales points a must! How?
on Tuesday, 09 May 2023.
Posted in Business Strategy, Insights
The holiday season is a busy time for many, especially small businesses that want to take the opportunity to market their brand and attract more customers. Besides, the holiday season makes up most of the year's sales for many businesses. This highlights the importance of strategically planning and implementing the right tactics to gain customer trust and credibility.
Holiday promotional strategies and initiatives are significant dates on the commerce brands' overall marketing plan. There are several holidays to consider every month. For May we have Mother’s Day, Mother Goose Day, Star Wars Day, No Diet Day, No Socks Day, National Tap Dance Day, National Tobacco Day, and more!
on Tuesday, 25 April 2023.
Posted in Business Strategy, Insights
Now that the tax season is nearing its end, you might think that you can rest easy until next year, but doing so might set you up for more work and stress!
Taxpayers that are wise manage their tax year ahead. They don't wait until the end of the year to prepare their taxes and face the damage done by waiting until the last minute. By taking this approach, you can drastically reduce your tax burden and effectively prepare your financial future and maintain your tax status.
on Tuesday, 11 April 2023.
Posted in Business Strategy, Insights
March is almost over, and spring is here! For many businesses, spring offers a fantastic opportunity to draw in more clients and grow their brand reputation.
Springtime is frequently linked to concepts that marketers are naturally driven to, like new beginnings. Using spring motifs in your marketing plan, regardless of the product or service you sell, can help remind current customers of everything your company can provide and spark new interest in potential customers.
on Tuesday, 28 March 2023.
Posted in Business Strategy, Insights
Have you heard of “delebs”? It is a word used by the entertainment business to describe a late-life icon from a diverse range of backgrounds whose estate continues to draw in significant sums of money. This market is gaining a lot of attention and yields yearly licensing and royalty earnings of several billion dollars.
However, only a few delebs control this market, including Elvis Presley and Marilyn Monroe, who have appeared on a wide variety of items spanning clothing, wall art, gifts, and memorabilia. They return ghastly every year with tremendous success, most frequently through expertly designed and carried out marketing and promotion efforts.
on Tuesday, 14 March 2023.
Posted in Business Strategy, Insights